New: 🧠 Market Minds Issue #010

We appreciate each and every one of you for taking the time to read Market Minds. Buckle up and enjoy the free value - and you won’t want to miss the crazy listing that puts other treehouses to shame.

New Year, New ______?

Source: KCM

Ah, nothing better than a new year. A few suggestions to implement in your business:

  1. 50 SOI calls & 50 cold calls every week.

  2. 3 social media posts (on all platforms) every week.

  3. Attend 1 webinar every week.

  4. Find 1 way to implement AI in your business.

  5. GET NEW HEADSHOT! (please
)

This isn’t a motivational post. But seriously, do something to get more this year than you did last year.

House Hunters Are BACK!

Source: Redfin

The median U.S. housing payment is down nearly $400 from its October peak, enticing some sidelined buyers to get back in the game.

According to Redfin, the median U.S. mortgage payment was $2,361 during the four weeks ending December 31, down $372 (-14%) from October’s all-time high to its lowest level in nearly a year.

The decrease in mortgage rates and the increase in available homes to choose from have led to a rise in early-stage homebuying demand. Redfin's Homebuyer Demand Index, which measures requests for tours and other homebuying services from Redfin agents, is up 10% from a month ago to its highest level since August.

Cha-Ching!

Today’s homeowners are sitting on significant equity, even as home price appreciation has eased recently.

While price appreciation has slowed this year, that doesn’t mean you’ve lost all the equity in your home. The latest Homeowner Equity Insights report from CoreLogic finds the average homeowner’s equity has grown by $34,300 over the past year alone.

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Branching Out


Source: Zillow

This treehouse is one of FIVE units on this 6.69-acre retreat in Pismo Beach, CA. View the full listing here.

Every time you were going home you could say you were going back to your roots
 😂

TL;DR (Too Long; Didn’t Read)

Do something for the new year: make a specific number of calls, post on social media, attend webinars, incorporate AI into your business, or get a new headshot. There’s been a decline in the median U.S. housing payment, leading to increased homebuying demand. Homeowners ar gaining massive equity. Go back to your roots with a retreat in Pismo Beach, CA.

Have a great weekend - we’ll see you next Saturday.

Cheers đŸ»

-Market Minds Team